Farm to Fork
Flintshire and Perth Y Terfyn join the growing number schools in UK to take
part in nationwide programme to learn where their food comes from.
Children from Perth Y Terfyn in Flintshire swapped their classroom for the
supermarket aisle on a visit to Tesco Holywell to take part in a Farm To Fork
Trail, in a quest to find out more about the food on their plate and how it
gets there. Backed by Diabetes UK, the Children’s Food Trust and the NFU
amongst others, Farm To Fork is the first initiative of Tesco’s Eat Happy
Project, a major new food education programme that is committed to improving
children’s relationship with food.
Offered to every primary school in the UK, Farm To Fork will see food suppliers
across the country opening their farms and factories to teach kids how, for
example, milk is produced, where eggs come from and how lettuce grows.
Specially trained colleagues in more than 700 Tesco stores across the UK will
also be teaching children about different foods and giving practical
demonstrations, for example, baking bread, tasting new fruits and vegetables
and learning all about fish. Tesco’s ambition is to give one million primary
school children in the UK opportunity to go on the trails in the project’s
first year to support their syllabus in learning about food, farming and
On their trail, pupils aged four from Perth Y Terfyn were treated to an
interactive learning session behind the scenes in the warehouse, at the fish
counter and in the fresh produce section to see first-hand and up close the
fresh fish and fruit and vegetables.
Mrs Yvonne Barker Head teacher at Perth Y Terfyn said:
“Staff and pupils found the experience very worthwhile. The sessions were
planned and paced exactly to the needs of our children. The staff were friendly
and approachable. We were very impressed with the whole experience, it
certainly was an insight into how our food gets from the field to the trolley!
The fact that we are able to visit our local Tesco is a bonus and has certainly
helped us consolidate our Eco and Healthy Schools work.”
Councillor Chris Bithell, Flintshire County Council’s Cabinet Member for
“Flintshire supports the Tesco Eat Happy initiative as it meets the objectives
for teaching primary school children the provenance of food. It is important
that children are educated about food at an early age so they can make the
right choices and lead a healthy, happy life. As a Council we are committed to
offering healthy school meal choices and this is another way of promoting
The Tesco Eat Happy Project launches as research from the Future Foundation
reveals 90 per cent of 7-14 year olds do not eat their five-a-day. In fact,
despite claiming they know what constitutes a healthy diet, 52 per cent think
that potatoes count as one of their five-a-day, 16 per cent think orange squash
counts and one in 10 per cent think carrot cake and ketchup count.
And the generation gap is growing; the study also highlights the concerns
British parents have about their kids’ relationship with food: two-thirds
believe children eat much more convenience food than they did and an
overwhelming eighty per cent say their kids are less healthy than they were as
Carole Barford, Customer Services Manager at Tesco Holywell said:
“It was a pleasure having Perth Y Terfyn attend our Farm to Fork trail today.
The aim of these trails is to inspire primary school children all over the
country to learn more about the food on their plate and you could see that the
kids today were really excited and enthusiastic. We look forward to welcoming
more schools in the area to come and experience a trail for themselves.”
The second phase of Farm To Fork, to launch later in the year, will involve
cookery courses for kids in stores, working with the Children’s Food Trust.
Tesco stores and suppliers are opening their doors to every primary school in
Flintshire to take part in Farm To Fork trails. Schools can search for their
nearest store and supplier and register their interest now at
Photo caption: Pupils from Perth Y Terfyn with Laura England from Flintshire
Notes to editors
Farm To Fork is a commitment to improving children’s relationship with food by
providing every primary school in the UK access to a range of tools:
· Specially trained colleagues in more than 700 Tesco stores across the UK
teaching children about different foods and giving practical demonstrations,
for example baking bread, tasting new fruits and vegetables and learning all
· Food suppliers across the country opening their farms and factories to teach
kids how, for example, milk is produced, where eggs come from and how lettuce
· A dedicated website with lesson plans, recipes and “how to” videos for
children, parents and teachers.
1. The Future Foundation report, “The Current State of Kids’ Health: The
Nutrition Gap”, was commissioned by Tesco with research carried out between
August and September 2013.
2. Tesco is committed to using its scale for good in order to make a positive
difference to some of the biggest challenges facing the world. Tesco has set
three big ambitions in areas where it can make a real contribution and create
value for society as a whole: creating opportunities for young people; helping
and encouraging customers and colleagues to lead healthier lives; and leading
in reducing food waste globally. To read more about these ambitions, visit the
Tesco plc website.